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    <loc>https://www.theprojectevil.com/blogs/the-e-v-i-l-brief/does-schema-markup-matter-for-ai-search-the-honest-answer</loc>
    <lastmod>2026-05-31T18:02:30-04:00</lastmod>
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      <image:title>Does Schema Markup Matter for AI Search? The Honest Answer</image:title>
      <image:caption>Diagram showing a Google search bar with structured data labels for Article, Organization, and BreadcrumbList, illustrating how schema markup helps AI search understand web pages.</image:caption>
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